NIKE
Business: An american multinational cooperation that is engaged in the design and development and worldwide marketing by selling clothing, footwear, equipment, services and accessories.
Founded: 1964 it was founded as blue ribbon sports 1971 it was renamed 'nike'.
Operations: World HQ in Oregon, and european HQ in Netherlands and 756 stores worldwide.
Employees: there are 44,000 employees across the world.
Claims/Achievements:
- Inspiring athletes and building relationships.
- It’s not just about getting better at what we do – addressing impacts throughout our supply chain – it’s about striving for the best, creating value for the business and innovating for a better world.
- Adverts in big magazines.
- Nike has been the official sponsor for the indian cricket team since 2005.
Concerns:
